Economia criativa: reflexões e perspectivas da indústria criativa para o município de Santarém - PA

Abstract

This article aims to analyze the panorama of the creative economy, with a focus on creativity for the municipality of Santarém, Pará. The methodology used is based on the quantitative exploratory study, with presentation of the results analyzed in graphs, extracted from the database of the mapping of the creative industry for the period from 2010 to 2020.The results obtained indicate that there is no consensus for the concept of the creative economy, but all discussions consider creativity as the main input. In Santarém in the period analyzed, it was seen that the municipality has contributed to the creative industry in the four areas – Culture, Technology, Consumption and Media, in the generation of employment and income.